Our Story: Forged in Faith, Built to Rise

The Heart Behind the Brand

Rivin wasn’t born in a boardroom — it grew out of a personal

decision to rise with clarity and intention.
My name is Alanna, and my journey of faith and

forward motion shaped this brand.

My story doesn’t lead with struggle —

it leads with the choice to grow beyond it.

That choice became the foundation for Rivin,

which reflects strength, conviction, and

direction that is lived, not explained.

*That's me beside my husband Chris.

A Family Built to Rise

I don’t do this alone. I’m blessed to build this

movement with my daughter, Jasmine.
Together we turn intention into wearable purpose —

designs that carry strength forward. Our story isn’t defined by the past —

it’s carried in the direction we chose next.

She brings our message of resilience to life. Seeing her turn our shared values into art is one of my greatest joys.

She also came out of a very bad semi wreck and through determination she rose beyond expectations!

For us, RIVIN is more than a clothing line—it’s a legacy of healing and a reminder to the next generation that

no matter where you start, you are built for more!

The RIVIN Mission

Rivin exists to be the uniform for forward motion — apparel and lifestyle pieces that reflect direction, discipline, and purpose.

Every piece we create is intended to:

*carry strength with quiet confidence

*affirm purpose without over-explaining

* reflect identity through action

We celebrate progress, intentional discipline, and clarity — not in spite of the journey, but because of the direction it cultivated.